How to change your name in Gmail

What does "change your name in Gmail" actually mean?

When someone wants to change their name in Gmail, they almost always mean one specific thing: the name recipients see in the "From" line when an email arrives from them. That is the display name, sometimes called the sender name or friendly-from name. It is the human-readable label that sits in front of your email address, so a message shows up as "Jordan Avery" rather than as a bare "jordan.avery@gmail.com." Changing it is quick, it is reversible, and it is the answer most people are looking for when they search for how to change their name in Gmail.

The confusion starts because there are actually three different "names" tangled together in a Google account, and they live in different places, do different jobs, and update on different schedules. Getting them straight before you touch a single setting will save you a lot of second-guessing, because the wrong one is easy to change by accident, and the right one depends entirely on what you are trying to fix. The three are: the Gmail send-as display name, the Google Account name, and the email address itself.

• The send-as display name: the name attached to a specific sending address inside Gmail, set under Settings, then Accounts and Import, then Send mail as. This is the label recipients see on mail you send from that address, and it is the one most people mean.
• The Google Account name: the name on your overall Google identity, set at myaccount.google.com. It shows up across Google services, including the Google profile photo and bubble, and it feeds the display name on a standard Gmail address unless you override it.
• The email address: the actual address before and after the @ sign, such as jordan.avery@gmail.com. This is your unique identifier, and on a personal Gmail account it is, for the most part, fixed. You generally cannot freely rewrite it the way you rewrite a display name.

Here is the distinction that matters most, and the one that trips up almost everyone: you can change the name people see, but you usually cannot change the email address itself. The display name is a label, and labels are easy to swap. The email address is an identity, and identities are not. If you got married and want "Jordan Smith" to show up instead of "Jordan Avery," that is a display-name change and takes thirty seconds. If you want the address itself to read jordan.smith@gmail.com instead of jordan.avery@gmail.com, that is a different and much harder problem, and for most people the practical answer is a workaround rather than a true rename. We will cover both honestly, including what is actually possible and what is not.

This guide walks through the whole thing in order. First we change the send-as display name step by step on desktop, because that is what most people came for. Then we change the Google Account name, because some people actually want that one instead, or in addition. Then we explain plainly why you cannot just change the email address, and what your real alternatives are (an alias, plus-addressing, or a new account). After that we cover per-alias names when you send from more than one address, the special case of Google Workspace where an admin may have locked your name, exactly how your name appears to the people you email, how to handle all of this on mobile, and the troubleshooting most people need when the new name will not update. At the end we look at how an AI email client keeps your sender identity straight across every account so you stop managing names provider by provider.

How do you change the send-as display name in Gmail?

This is the change most people want, and it is the fastest. The send-as display name controls what recipients see in the "From" field when they get an email from you. You set it in your Gmail settings on a desktop browser, in a tab called "Accounts and Import," under a section called "Send mail as." The name you type there is the name that rides along on every message you send from that address. It does not touch your email address, your password, or your Google profile elsewhere; it only changes the label on outbound mail.

Before you start, two practical notes. First, you need a desktop browser for this. The Gmail mobile app does not expose the send-as display name editor, so even if you mostly live on your phone, you will open Gmail on a computer for this particular change. Second, the change is not always instant for everyone you email; it can take a little while to propagate, and people who already have you saved in their contacts may keep seeing your old name. We will return to both of these points in the mobile and troubleshooting sections. For now, here is the exact sequence.

1. 1

   Open Gmail settings on a computer

   Open Gmail in a web browser on a desktop or laptop. In the top-right corner, click the gear icon to open the quick-settings panel, then click "See all settings" at the top of that panel to open the full settings page. The quick panel alone does not contain the name editor; you need the full page.

2. 2

   Click the Accounts and Import tab

   At the top of the full settings page, click the tab labeled "Accounts and Import" (on some Google Workspace accounts it may read simply "Accounts"). This is where Gmail keeps your sending identities, import settings, and account-level options, separate from the General tab.

3. 3

   Find the Send mail as section

   Scroll down to the section headed "Send mail as." Your primary email address is listed here, and next to it you will see a link that says "Edit info." If you have added other addresses to send from, each one is listed here too, each with its own "Edit info" link.

4. 4

   Click Edit info next to your address

   Click "Edit info" beside the address whose display name you want to change. A small dialog box opens. It shows the email address (which you cannot change here) and a "Name" field with one or more options for the name to display when you send mail from that address.

5. 5

   Enter the name you want recipients to see

   In the dialog, select the radio option next to the editable name field and type the exact name you want recipients to see, for example "Jordan Smith" or "Jordan Smith, Acme Co." Type it exactly as you want it to appear, with the capitalization and spacing you intend, because this is verbatim what lands in the From line.

6. 6

   Save the change

   Click "Save changes" in the dialog box. The dialog closes and the new display name is stored for that sending address. There is no separate save at the bottom of the page for this dialog; the "Save changes" button inside the box is what commits it.

That is the entire change. Once you have saved, the next email you send from that address will carry the new display name in the From line. To confirm it worked, send a test email to a second account you control, or to a friend, and look at how the sender name appears in their inbox. If it shows the new name, you are done. If it still shows the old one, that is usually propagation delay or a cached contact on the recipient's side rather than a failed save, and the troubleshooting section explains exactly why and what to do about it.

A subtle but important detail: the editable name field is the one you want. Some Google accounts show two radio options in that dialog, one fixed to your Google Account name and one that lets you type a custom name. If you pick the locked option, the field is grayed out and you cannot edit it, which leads people to conclude the name cannot be changed. Make sure you have selected the option with the open text box, type your name there, and then save. If both options appear locked and you genuinely cannot type a custom name, you are most likely on a managed Google Workspace account where an administrator has restricted the display name, which we cover in its own section below.

How do you change your Google Account name?

The send-as display name covers what recipients see on email. But your Google Account also has a name of its own, and it is a different setting in a different place. This is the name that appears across Google services more broadly: on your profile bubble in the top-right corner of Gmail and other Google apps, in shared Google Docs and comments, on a Google review you leave, and in the account chooser when you switch between logged-in accounts. On a standard personal Gmail address that has no custom send-as name, this Google Account name is also what feeds the display name on your outbound email.

So there are two reasons you might want to change it. Either you want your name updated everywhere across Google, not just on email, or you have a plain personal Gmail address with no custom send-as name and changing the account name is the simplest way to update what recipients see. In the second case, changing the Google Account name effectively changes your email display name too, because Gmail falls back to the account name when no separate send-as name is set. Here is how to change the Google Account name.

1. 1

   Go to your Google Account

   Open myaccount.google.com in a browser while signed in to the account you want to change, or click your profile photo in the top-right corner of Gmail and choose "Manage your Google Account." Both routes land on the same Google Account page.

2. 2

   Open Personal info

   In the left-hand menu, click "Personal info." This page holds the name, photo, birthday, and other details tied to your Google identity. At the top you will see your current name under a "Profile" or "Basic info" heading.

3. 3

   Click your name to edit it

   Click your name (or the small edit pencil next to it). An editing panel opens with separate fields for your first name and last name. Update one or both fields to the name you want shown across Google services.

4. 4

   Save the change

   Click "Save." Your Google Account name updates across Google, including the profile bubble in Gmail. If your Gmail address has no custom send-as name, your outbound display name updates to match too, though it can take a little while to propagate to everyone you email.

It is worth being clear about how the two name settings interact, because the relationship is what causes most of the confusion. If you have not set a custom send-as display name, Gmail uses your Google Account name as the display name on outbound mail, so changing the account name is enough. But the moment you set a custom send-as name in "Send mail as," that custom name takes priority for email, and changing the Google Account name no longer changes what recipients see on your messages. In other words, the send-as name overrides the account name for email purposes. If you changed your Google Account name and your emails still show the old name, the likely reason is that you have a custom send-as name set, and that is the one you actually need to edit.

There is also a naming limit worth knowing about. Google restricts how often you can change your account name within a given window, to discourage impersonation and abuse, so if you have already changed it several times recently you may hit a temporary cap and be told to try again later. The send-as display name does not have the same prominent limit, which is another reason the send-as field is usually the more flexible place to manage what recipients see on email specifically.

Why can't you change the email address itself?

This is the hard truth behind a lot of name-change searches: on a personal Gmail account, you cannot freely rewrite the email address. The part before the @ sign, your username, was chosen when the account was created, and Google treats it as the permanent identifier for that account. You can change the friendly display name in front of it as often as you like, but jordan.avery@gmail.com does not become jordan.smith@gmail.com just because you want a tidier address. The address is the key your account is filed under, the thing every service you ever signed up with uses to recognize you, so Google keeps it stable on purpose.

It helps to separate the two concepts cleanly. The display name is cosmetic; it is a label printed on the envelope. The email address is functional; it is the actual delivery address, and it is also your login and your identity across the entire web. Changing a label is safe and reversible. Changing the underlying address would break every login, every password reset, every newsletter, and every contact who has you saved, which is exactly why it is not a casual setting. So if your real goal is just to have people see a different name, you do not need to change the address at all; the display-name change above is the whole answer. The address can stay precisely as it is while the name on it changes completely.

That said, there are real situations where you genuinely need a different address, not just a different name: the original username is embarrassing or no longer fits, it contains a former name you would rather drop entirely, or it was a throwaway you now use seriously. Google has been gradually introducing the ability for some personal Gmail users in the United States to change the username portion of their address, with the old address kept as an alternate so mail to either one still arrives. This rollout is partial and may not be available on your account, so do not count on it being there. If it is offered to you, it shows up in your Google Account settings as an option to change your Gmail address; if it is not, the three workarounds below are your practical options, and they cover the vast majority of real needs without the disruption of a true rename.

• Add an alias and send as it. If you control another address (a second Gmail, or a custom-domain address on Google Workspace), you can add it under "Send mail as" and send from it with its own display name, so recipients see the address and name you prefer while everything still lands in one inbox. This is the cleanest way to present a different address without abandoning your account.
• Use plus-addressing for variations. Gmail ignores anything after a plus sign in the username, so jordan.avery+news@gmail.com and jordan.avery+shopping@gmail.com both deliver to jordan.avery@gmail.com. This does not change your visible name, but it lets you hand out tidy, purpose-specific variants of your address and filter on them, without creating new accounts.
• Create a new account and migrate. If the username itself is the problem and you want a genuinely fresh address, the honest answer is often to create a new Google account with the address you want, then forward your old mail and update your important logins over time. It is more work, but it gives you the exact address you want rather than a label on the old one.

Each workaround trades off differently. An alias is the lightest touch: you keep your account, your history, and your logins exactly as they are, and you simply gain the ability to present a different address and name on outbound mail. Plus-addressing is purely organizational; it never changes what people see, but it is excellent for routing and filtering. A brand-new account is the heaviest option and the only one that gives you a truly different primary address, at the cost of migrating logins and forwarding mail for a transition period. For most people searching how to change their name in Gmail, none of this is necessary, because the display-name change is all they actually wanted. The address question only matters for the smaller group who need the address itself to read differently, and for them, an alias usually does the job without the disruption.

How do you set a different name for each send-from address?

If your Gmail account sends from more than one address, you can give each address its own display name, and Gmail will use the right name based on which address a message goes out from. This is common for anyone who runs a personal Gmail alongside a custom-domain work address through the same inbox, or who handles more than one role from a single account. You might want "Jordan Smith" on personal mail and "Jordan Smith, Acme Co." on work mail, without thinking about it each time you compose. The mechanics are the same "Edit info" dialog you already used, just applied to each address in turn.

The key idea is that each sending identity in "Send mail as" carries its own name. When you added a second address to send from, Gmail listed it in that same section with its own "Edit info" link. Clicking it opens the same dialog, and the name you type there applies only to that address. So you are not setting one global name; you are setting a name per sending identity, and Gmail picks the matching one automatically based on the "From" address you choose when you compose. Here is how to set a name per address.

1. 1

   Confirm the extra address is added

   In Settings, on the "Accounts and Import" tab, look in the "Send mail as" section and confirm each address you want to send from is listed and verified. If an address is missing, click "Add another email address," enter it, and complete the verification email Google sends before you can use it.

2. 2

   Click Edit info on the first address

   Next to the first address, click "Edit info." In the dialog, select the editable name option and type the display name you want recipients to see when you send from that specific address. Save the dialog.

3. 3

   Repeat for each additional address

   Click "Edit info" beside each other address in turn and set its own display name the same way. Each address keeps its own name independently, so they do not have to match and changing one does not change the others.

4. 4

   Test by switching the From address

   Open a compose window and use the "From" dropdown to switch between your addresses. As you select each one, the message will go out under that address with the display name you assigned to it. Send test emails to confirm each identity shows the right name.

Once this is set, the behavior is automatic: choose a "From" address in any compose window and Gmail attaches the matching display name for you. The thing to watch is which address is selected when you hit send, because the display name follows the address, not your intentions. If a work email goes out under your personal name, the usual cause is that the "From" dropdown was still on the personal address. Set the "From" address first, before you write, so the right name is locked in for that message.

This per-address juggling is also where managing your identity by hand starts to strain. It works, but it is fiddly: you are tracking multiple sending addresses, multiple display names, and which one is active in each compose window, all inside a single Gmail account. The moment you add a second mailbox on another provider, none of this carries over, and you are reconciling sender identities across separate settings panels that do not talk to each other. We come back to that problem at the end, because it is exactly the kind of thing an AI email client is built to take off your plate.

Why is your name locked on a Google Workspace account?

If you are on a Google Workspace account, the kind your employer, school, or organization provides on a custom domain, you may find that you cannot change your display name at all, or that the "Edit info" dialog only offers a locked option pinned to a name you did not choose. This is not a bug and it is not something you did wrong. Workspace administrators can centrally control the display names on their organization's accounts, so that names stay consistent, professional, and accurate across the company. When that control is on, individual users cannot override the name themselves, and the editable field in "Send mail as" is unavailable.

There are good reasons an organization does this. Consistent display names make a company look coherent to the outside world, they prevent someone from quietly impersonating a colleague by adopting their name, and they keep the directory tidy. The name your admin sets typically comes from the organization's user directory, which is why it might show as a formal version of your name, or a name from when you were first onboarded, even after you would have preferred to change it. The upshot is simple: on a managed Workspace account, the name is usually the admin's setting to change, not yours.

• If the send-as name field is grayed out and you cannot type a custom name, your Workspace admin has likely locked display names for the organization. The fix is to ask your IT administrator to update your name in the admin console, not to keep trying in Gmail settings.
• The name your admin controls usually comes from the Workspace user directory, so a name change request goes through whoever manages that directory, often IT or HR. Once they update it there, it propagates to your Gmail display name automatically, though it can take time.
• Even on a managed account, you may still be able to set a custom name on personal addresses you added yourself under Send mail as, if your admin permits sending from external addresses. The lock typically applies to the organization's own primary address, not necessarily to an external one you verified.
• If you are the Workspace administrator, you change a user's name in the Admin console under Directory, then Users: open the user, edit their name, and save. That updated name flows to their Gmail display name, subject to the same propagation delay.

If you are an end user and your name is wrong on a Workspace account, the most reliable path is to contact your IT or HR team with the exact name you want shown and ask them to update it in the directory. That single change at the admin level fixes the display name everywhere it appears for your account, which is cleaner than any workaround you could attempt from your own settings. And if you are the administrator, remember that the directory name you set becomes the default display name for the user, so it is worth getting the formatting right, full first and last name, correct capitalization, since that is what the whole organization will present to the outside world on outbound mail.

How does your name appear to recipients?

Understanding how your name actually shows up to the people you email clears up most of the lingering confusion, especially the very common worry that the change did not work. When you send an email, the display name you set is attached to the message and travels with it. In the recipient's inbox, their email client decides how to present it, and most clients show your display name prominently with your email address tucked behind it or shown smaller. So "Jordan Smith" appears in their list, and the underlying jordan.smith@gmail.com is there if they look. That is the normal, expected result of a display-name change.

But there is a crucial wrinkle: the recipient's own software can override what you set. If the person you are emailing already has you saved in their contacts under your old name, their email client will frequently show their saved name for you, not the name you just set. This is why a friend might still see "Jordan Avery" on your mail even after you correctly changed yourself to "Jordan Smith," while a stranger emailing you for the first time sees "Jordan Smith" right away. Nothing is broken; the recipient's address book is simply winning. The only fix on that side is for the recipient to update or delete their saved contact, which is out of your hands.

• New contacts see your new name immediately. Someone who has never emailed you, and so has no saved contact, sees exactly the display name you set, because there is nothing on their end to override it.
• Existing contacts may see your old name. If a recipient has you saved in their address book under your former name, their email app often shows that saved name instead of your current display name. You cannot change their contact for them.
• Existing threads keep the old name. Messages you already sent under your old name do not retroactively update. The new name applies to new mail going forward, not to the From line of emails that already arrived.
• Your address never changes either way. Regardless of which name a recipient sees, your email address on the message is the same as always, so replies still reach you and nothing about delivery changes.

One more nuance worth knowing: there is a difference between the From name and the Reply-To address, and changing your display name touches only the former. The From name is the label this whole guide is about. The Reply-To is a separate field that controls where replies are routed, and most people never set it, so replies simply go back to your sending address. Changing your display name does not change your Reply-To, and changing your Reply-To does not change your display name. If you have configured a custom Reply-To at some point, be aware it operates independently of the name, so updating your name will not affect where responses land.

How do you change your name in the Gmail mobile app?

Here is the part that frustrates a lot of people: you cannot change the send-as display name from the Gmail mobile app. The app simply does not include the "Send mail as" editor where that name lives, so there is no setting in the iPhone or Android app to type a new display name for your outbound email. If your goal is to change the name recipients see on mail you send, you have to open Gmail in a web browser on a computer and use the Settings, then Accounts and Import, then Edit info path described earlier. There is no mobile shortcut for that specific change.

What you can do from a phone is change your Google Account name, because that setting lives in the Google account itself rather than in Gmail's send-as section, and it is reachable from mobile. Remember the distinction from earlier: changing the Google Account name updates your name across Google services, and it changes your email display name only if you have not set a custom send-as name. So if you are on a phone and you want your email name updated, changing the Google Account name will do it only when you have no custom send-as name overriding it. If a browser is at all available to you, the most reliable approach is still to set the send-as name on desktop. Here is the mobile route for the account name, which works in a pinch.

The practical takeaway for mobile is to match the route to the goal. If you only need your name fixed across Google generally, or you have a plain personal address with no custom send-as name, changing the Google Account name from your phone works fine. If you specifically need the send-as display name changed, the kind tied to a particular sending address, you will have to get to a computer, because that editor is desktop-only. There is no way around that limitation in the current Gmail app, so do not spend time hunting for a setting that is not there.

Why is your new name not updating?

A name that will not update is the single most common follow-up complaint after changing it, and the good news is that it is almost never a real failure. In the large majority of cases the change saved correctly and one of a small set of ordinary, expected behaviors is making it look like nothing happened. Work through these in order, because the cause is usually near the top of the list, and most of them are not problems you can or need to fix at all.

• Propagation delay. A name change can take time to take effect across Google's systems, in some cases up to 24 hours, occasionally longer. If you changed the name minutes ago and it has not updated everywhere, the most likely explanation is simply that it has not propagated yet. Send a test email later and check again.
• The recipient has you saved under the old name. This is the big one. If the people who still see your old name are people you have emailed before, their own contacts are overriding your display name. You cannot change their address book; only they can update or remove the saved contact. Strangers will see the new name right away.
• You changed the wrong name setting. If you edited your Google Account name but your emails still show the old name, you almost certainly have a custom send-as name set, which overrides the account name for email. Go to Settings, then Accounts and Import, then Edit info, and change it there instead.
• You are on a managed Workspace account. If the field was grayed out or reverted, an administrator controls your name. The change has to be made in the admin directory by your IT or HR team; nothing you do in your own Gmail settings will stick.
• Existing threads and sent mail keep the old name. The new name only applies to mail sent after the change. Messages already in someone's inbox, and replies within an existing thread, can continue to display the name they were sent under. This is expected and not something to fix.
• Browser cache showing a stale view. If you are looking at your own sent mail in a browser and seeing the old name, a stale cache can be the culprit. Reload Gmail, or clear your browser cache and cookies, to make sure you are seeing the current state rather than a cached page.

The most important thing to internalize is the contact-caching behavior, because it explains the lion's share of "my name will not update" reports. Email is decentralized: you control the name you attach to your outbound mail, but every recipient's software gets the final say on how to display you, and a saved contact usually wins. So the realistic expectation after a correct name change is that new people see your new name instantly, while some people you have corresponded with before keep seeing the old one until they happen to update their own records. That is normal, it is not a sign you did anything wrong, and there is no setting on your end that forces it. If a specific important contact needs to see your new name, the simplest fix is to ask them to update or delete their saved contact for you.

If you have genuinely confirmed all of the above, that the right setting was changed and saved, that enough time has passed, that you are not on a locked Workspace account, and that the people seeing the old name are not just relying on cached contacts, then a quick sign-out and sign-in, or testing from a fresh incognito window to a different account you control, will usually confirm the change is live. In practice, that final confirmation almost always shows the new name working exactly as intended.

How does AI Emaily manage sender identity across every provider?

Everything above is the manual reality of names in Gmail: a send-as display name in one settings tab, a Google Account name in a different place entirely, an address you mostly cannot change, per-alias names to juggle, an admin lock on Workspace accounts, and a propagation delay that makes it all feel uncertain. It is workable, but it is a surprising amount of fiddly housekeeping for something as basic as the name on your email, and it only ever covers one Gmail account at a time. The moment you add a second mailbox, a work address on a custom domain, an Outlook account, another Gmail, you start over in a different settings panel with its own quirks, and you are once again the person keeping sender identities straight by hand across places that do not talk to each other.

AI Emaily is an AI-native email client that connects every mailbox you have, Gmail, Outlook, custom domains, and more, into one place, and your sender identity is part of what it keeps consistent for you across all of them. You set the display name and signature per mailbox once, and the right identity is attached to the right account automatically, so you are not hunting through each provider's separate settings or remembering which name belongs to which address. The split between the send-as name, the account name, and the various per-alias names stops being something you have to track in your head, because the client treats your identity as one coherent setting per account rather than a scattered set of toggles.

• Per-mailbox identity across every provider: set the display name and signature for each account once, and AI Emaily applies the right one to the right outbound mail automatically, whether that mailbox is on Gmail, Outlook, or your own domain.
• One place instead of many panels: rather than reconciling a Gmail send-as name, a Google Account name, and a separate Outlook name by hand, you manage each mailbox's identity in a single client, so the right name goes out without you policing it.
• Drafting in your voice: beyond the name and sign-off, AI Emaily learns how you actually write and drafts replies that sound like you, so the whole message, identity included, reads as genuinely yours rather than templated.
• You stay in control: nothing sends without your approval in the default workflow, so your name, your address, and your words go out on your say-so, with a clear record of what was sent and from which identity.

The bigger shift is that the name on your email is only the label on the envelope, and AI Emaily is built around the contents: reading what lands, drafting replies that match how you write, and handling the routine work so you are not retyping the same things across several accounts all day. Voice-matched drafting means a reply does not just carry the right sender name, it sounds like you wrote the whole thing, which is the part a display-name field could never solve. Your identity is handled quietly in the background; the real win is getting through every inbox in a fraction of the time, with each account presenting the right name automatically.

If you are tired of maintaining the same identity details across a handful of different settings panels, or you simply want each of your accounts to present the right name and draft in your own voice without you thinking about it, AI Emaily is built for exactly that. There is a free plan at $0 to try it on your own inbox, and Pro is $17.99 per month billed annually for the full agentic workflow across all your accounts. You can connect your first mailbox and see your sender identity handled in one place at app.aiemaily.com/signup.

Putting it all together

Changing your name in Gmail comes down to picking the right setting for what you actually want. If you want to change what recipients see in the From line, open Gmail on a computer, go to Settings, then See all settings, then the Accounts and Import tab, find your address under Send mail as, click Edit info, type the name you want, and save. That is the send-as display name, and it is the answer for the large majority of people searching this question. It changes the label on your email and nothing else.

If you want your name updated across Google more broadly, or you have a plain personal address with no custom send-as name, change your Google Account name at myaccount.google.com under Personal info instead, and remember that a custom send-as name, if you have one, always overrides the account name for email. What you cannot do, on a personal Gmail account, is freely rewrite the email address itself; for that you reach for an alias, plus-addressing, or, if you truly need a different primary address, a new account. On Google Workspace, the name may be locked by an administrator, in which case the change goes through your IT or HR team rather than your own settings. And whichever name you change, expect new contacts to see it immediately while some people who have you saved keep seeing the old one until they update their own records.

When you find yourself maintaining the same name and signature across several accounts and providers, that is the signal that the manual approach has hit its ceiling. An AI email client like AI Emaily keeps a sender identity per mailbox in one place across every provider and drafts the rest of the message in your voice, so the right name goes out on the right account without you policing each settings panel. Set the name once, get on with your day, and let the inbox largely run itself.